"What a find. This Pink Bourbon is one of the best coffees I have tasted. Plummy, Boozy, Sweet. Mind Blown"
Dan B - Abe & Co Customer

Jorge Rojas Pink Bourbon - Colombia

Taste Notes: Boozy, Plum, Tropical
Regular price £12.75

The Coffee

Region: La Roca, Planadas, Tolima
Owner: Jorge Elias Rojas Vasquez
Varietal(s): Pink Bourbon
Processing method: Natural
Elevation: 1857m masl

The Story

Jorge was born in Armenia in 1989, and has been working in coffee for 22 years, taking over his family’s farm  after his father sadly  passed away when he was 12 years old. At this young age he shouldered the responsibility for his family’s fortunes and traded schooling for agricultural work. He is a successful cupper, roaster and farmer. His skill and dedication is obvious to see, and he is pouring all of it into his farm, his family and his community. Since beginning to undertake more in depth professional development in 2017, Jorge has gained a number of qualifications in coffee quality and processing from Cuba Biotech and our friends at Technicafe,  including the Q Processing qualification and  Pre-Q Arabica Quality training. Jorge’s coffees have been making waves, and the accolades are building up. And he’s showing no signs of slowing down. The list is impressive:

- 1st PlaceTolima Intercenter Aeropress Championship, March 2023

- 2nd Place in the Traditional Category of the Colombian Top Roast competition, 2023

-  2nd Place in the Processing Category of Colombia’s Golden Cup competition, March 2023

- 3rd Place Cup Of Excellence Colombia, 2022

- 1st Place in the Traditional Category of the Colombian Top Roast competition, 2022

-Finalist in Cup of Excellence, 2020

- La Roca took 5th place in the Processed category at Coffee Media Colombia roasting competition , 2020

-10 best Coffees at SCA Expo in Boston; 2020

-Nominated for the title of Coffee Grower of the Year, 2020

-1st Place Overall Planadas Por El Mundo Coffee Auction (with 4 lots averaging +$10/lb)

-1st Place Millenials Competition at Expo Planadas, 2018

What our clients say


I have already, and will continue to recommend Abe & Co to people looking for excellent quality freshly roasted beans.

Wayne Cannon

Abe & Co cleverly roast their beans to provide some amazing flavour and notes. From smooth chocolatey washed to boozy marmaladey natural, all excellent, highly recommended coffee.

Jonathan Moore

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